Matcha 101

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TIPS AND TRICKS


CHIC TECHNIQUE

  • LOCK DOWN
    Matcha is sensitive to heat, light, and air. Therefore, to keep your matcha fresh tasting, keep the tin airtight as possible and store in the refrigerator.

  • COOL OFF
    Experiment with water temperature to discover different nuances to matcha’s flavors. Cooler water towards 165°F will bring out matcha’s sweetness, while higher temperatures will lend a more robust, vigorous taste.

  • FREE FORM
    You can always enjoy matcha—even without a whisk and bowl. In any kind of cup, just mix a teaspoon of matcha with a splash of hot water to create into a rich, green paste. Then keep adding hot water and stir until you find the taste and consistency you like best.

  • WARM UP
    Before making matcha, try softening your whisk by dipping it hot water for a few seconds. You’ll have an easier to whisking your matcha.

  • ENJOY THE PROCESS
    Transform your morning or afternoon matcha into a mini-meditation. Relax and take your time to appreciate the entire experience. By the time you finish your matcha, you’ll feel more calm and centered.

HEALTH INSIDER

  • POWER CLEANSE
    There’s a much easier way to detox than a liquid diet of lemon juice and cayenne pepper! Matcha is rich in chlorophyll, a gentle detoxifier. The same pigment that gives tea leaves their green color actually helps remove chemical s and heavy metals from the body.

  • NO JITTERS
    Coffee leaving you wired? While matcha does have caffeine, it’s also rich in the amino acid L-Theanine, which calms the nervous system and negates caffeine’s negative effects. With bowl of matcha, you’ll feel awake and relaxed.

  • COLD REMEDY
    When cold season hits, reach for a bowl of matcha. Matcha is packed with antioxidants, vitamin C, tocopherols, carotenoids, selenium, zinc, chromium, manganese and more—making it the perfect ally against bacteria and viruses—including the flu.

  • FULL FORCE
    Because matcha is made from the entire green tea leaf, you get the full benefit of its antioxidant potential—including the powerful cancer fighter, the catechin EGCg. When you just steep tea leaves, you only get a fraction of the antioxidants and throw the majority away.

  • ORAC CHAMP
    Many foods are touted for their antioxidant content. But the newest way of measuring a food’s antioxidant efficiency—the ORAC rating—reveals that matcha surpasses other foods—even pomegranates and blueberries.

CULINARY CONFIDENTIAL

  • HAPPY HOUR
    Cocktail shakers aren’t just for martinis! Add two scoops of matcha to a shaker filled with ice and a half cup of bottled or filtered water. Shake up, pour over ice and enjoy a cool iced matcha.

  • NEVER TOO LATTE
    Matcha pairs wonderfully with milk, making for a delicious latte. Thoroughly blend one teaspoon of Gotcha matcha into 2 oz. of hot water. Once dissolved, add the matcha to a mug filled with steamed milk. Top with a sprinkle of matcha dust.

  • BREAKFAST CLUB
    No need to run to that juice bar in the morning. In a blender, mix a teaspoon of matcha, two teaspoons of honey, a ½ cup of yogurt and ice for an easy, refreshing, antioxidant-packed breakfast smoothie.

  • TASTE SENSATION
    Bring a new flavor to familiar dishes with matcha. Simply blend one tablespoon of coarse sea salt with a ½ teaspoon of matcha green tea powder. Try it on your favorite dishes. (We love it on poached eggs!)

  • PALATE CLEANSER
    Invigorate your senses with our favorite iced tea. Take a teaspoon of matcha, two teaspoons of grated fresh ginger, and a ½ cup of ice. Blend at high speed, then add lime juice and honey to taste.